6 ways to optimize marketing ROI during economic uncertainty Depending on whom one asks, anywhere from 30 to 35 percent of North American firms plan to increase marketing budgets for 2025 – apparently the lowest number to do so of any region in the world. Why the...
The following is the second article in a 3-part series called “Attention Shoppers… The Competitive Strategy Approach to Addressing the Elephant in the Room of the Retail Crisis: The Customer Experience” While Black Friday 2023 may not have been a “bah humbug,” it was...
Acquiring distressed assets can be a long and complex process. It is important to be realistic in expectations for immediate profits, and to plan the details of the work necessary inside the organization to turn it around. From this report, it appears Meridian...
Without a doubt, a retail or other customer-facing enterprise can pin a significant portion of its success to location. Whether a grocery store, bank branch or family medical practice, WHERE one is situated is a major factor in business success. Once location is...
Successful competition involves breaking through inevitable barriers – – and some of the most challenging barriers might be you or your key leaders! As a business enterprise grows, owners must make some critical choices to continue that growth. Some would...
Small business owners and third party payment processors like PayPal and CashApp may soon have a common gripe with new IRS reporting rules that place more burdens on them both. As of January 2022, third-party payment network providers are required to send users a Form...
