Like the physician’s oath, the first order is to do no harm (to your customers, business or brand) By Julius C. Dorsey Jr. Restaurants have been on my mind lately, as I just returned from the Ohio Restaurant Association’s annual Mid-America Restaurant Expo in Columbus...
So, I’m at the grocery store for vanilla ice cream. Reflexively I make a bee line to the Breyers display in the freezer section because, of course, I don’t have to guess what’s in it. Those ads where cute little kids read the ingredients (“fresh cream, sugar and...
