Community Banks Can Gain Advantage over the “Bigs” with Branch-Area Marketing
One minute we’re hearing that the “branch of the future” is actually not a branch, but something virtual. The next we’re hearing that banks are increasing branch presence, as reported in The Financial Brand. Which is the best route? Naturally, it depends on the size...
Mobile delivery: Pro or con?
Like the physician’s oath, the first order is to do no harm (to your customers, business or brand) By Julius C. Dorsey Jr. Restaurants have been on my mind lately, as I just returned from the Ohio Restaurant Association’s annual Mid-America Restaurant Expo in Columbus...
Know where you’ve been to know where you’re going!
Whether you’re operating a B2B, B2C or non-profit, the focus at this time of year is usually closing out the year in the black and doing bigger and better things next year. Before the confetti flies and champagne is poured to celebrate the New Year, December may be...
Competing . . . to do good: Competition is essential even if the cause is charitable and well-intended
More than any other time of year, the Holiday Season encourages more charitable giving –whether serving food at homeless shelters, donating toys to needy children, attending seasonal arts events, or making cash donations directly to organizations that do good in our...