Why does Dorsey & Company focus on COMPETITIVE and marketing strategy?
And on STRATEGY before tactics?
First, our approach has helped clients compete and WIN since founding our boutique management consultancy in 1987.
Further, our results are confirmed by the wide array of industries where we’ve been successful.
At Dorsey & Company, we believe that no market victory can be sustained without first:
Identifying the competitive factors in the market, and second:
The consequences for your firm and product/service lines, and, third:
Using market (customers and prospects) information to help develop the STRATEGY (road map) to accomplish goals, and, finally:
A system to measure results, AS WELL AS the reasons for them and what will sustain and improve them.
Have a competitive question that you just can’t seem to crack? Contact us and set up a brief phone consultation to run a question by us and learn how we can help.